Our SEO is developed from a branding, positioning, and messaging strategy that we write for the corporation and for each product/service. We then employ a comprehensive keyword optimization process and write key messages and boilerplates – all based on the initial strategic work we put in place. Next, we flow these keywords and messages into all communications, such as the website, backgrounders, sales scripts, data sheets/brochures, trade show graphics and lead generation campaigns. Concurrently, we develop content for search engine optimization that includes a blog, PR (or we coordinate with your PR agency), articles, newsletter, etc.
Brand building and SEO require consistent use of keywords and messages. That’s why we can help you manage content as it is disseminated throughout the company. We can either develop content for you or review what your team has produced to insure perfect use in English – plus messaging and branding consistency. For companies in Europe doing international business, we have native English speaking content writers who excel at writing copy that creates demand.